Tailgate Market

Every Tuesday 4-7pm beginning May 1st


Sierra Nevada’s commitment to buying local can be seen and tasted from the brewery to the Taproom—and now even in the parking lot! Every Tuesday afternoon, we’re partnering with neighboring farmers and crafters to highlight the best the region has to offer. The Sierra Nevada Tailgate Market is bringing neighbors together to support and celebrate the rich farming traditions of our community.

Remember to bring your reusable bag for shopping at the market!

October Supports Food Connection!

A portion of proceeds from every Sierra Nevada Pale Ale sold during Market hours will support Food Connection.




Food Connection collects surplus food from restaurants and caterers in Asheville and delivers the food to those who will enjoy it in order to reduce food waste and ease the pain of immediate hunger.

Sierra Nevada partners with Food Connection to ensure surplus food from special events—like Oktoberfest– finds its way to those in need. Thanks Food Connection!




Season Line-Up

Each week, the Tailgate Market will host local farmers, growers, and craftspeople covering a wide array of offerings.

We want you to enjoy eating as locally at home as you can at Sierra Nevada!




Our 2018 market is currently at capacity. However, if you are interested in joining our waiting list or receiving information about our 2019 market, check out our criteria and apply online here .


Tailgate Market | Sierra Nevada Brewing Co.


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